Business internet media

#Budget eclipses #worldcup #wimbledon #cricket for online video streaming

Wimbledon doesn’t appear to be starting online until 14.40hrs. The budget speech is online, the England v Australia 1 day cricket match is online, there is no World Cup football until 15.00hrs. So what eh?

So video streaming has hit another high. It is up 309% on the norm. The World Cup has seen a 171% increase so many more people are interested in the budget than in the world cup. 

All the recent major political events have seen large spikes in internet traffic online. This goes back to Obama’s inauguration, the last budget speech under the Labour government and the day after Polling Day in the recent general election, which was in itself a local maximum, to use my A Level maths.

Fortunately for ISPs the Chancellor of the Exchequer and his cronies are a fairly static lot.  In other words the only bit of moving is the occasional waving of an order paper (or whatever they call them in Parliament – “The Dandy” probably). This means that the bandwidth usage hasn’t gone up in proportion to the number of users online in the way that it does for the sport. Movement means change which means lots of bandwidth usage when it comes to video streaming.

Tomorrow is the biggie.  The last England Group match and one that they have to win.  It’s all there: passion, excitement, intrigue, dissent, highs, lows, vuvuzelas,  tears and tattoos but no romance – the WAGS have stayed away.

Read all about it on  Order, order! No hang on the budget speech has finished. Everyone has started doing some work again.

Trefor Davies

By Trefor Davies

Liver of life, father of four, CTO of, writer, poet,

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