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2011 – a year of frenetic change in prospect

a look ahead to 2011 in the technology space

iPad2,kindle3G,PlayBook,Galaxy,Zeus,Sony Vaio 3D,iPhone5,MacBook Air,Blackberry Torch,Nokia N8,HTC Desire HD,HTC 7 Trophy,LG Optimus 2X,Fossil Connected,impulse smartwatch,HTC tablet,Ubuntu Tablet,7” Dell Streak. Aaaaargggggh! Is there hope? Gadgets coming at us from all directions, no doubt accompanied by massive advertising spend.

Perhaps “Advertising” is the right business to be in for 2011?

Everyone is going be buying one or more of these gadgets. How do they choose the right one? What happens if the gadget they buy has a problem? Not everyone is a geek able to navigate support forums and self help guides. What happens if one of these gadgets is lost? Is it insured? Have you programmed the “phone finder” interface? What do you do?

Maybe supporting mobile gadgets is the right game to be in?

If you are in business these gadgets are going to want to sit on corporate networks. Most of the iPads in the Timico offices are owned personally by staff and not given to them by the company. Ditto iPhone and Android.