I see that Microsoft has launched “bing” as its latest offering to compete with Google. I checked and this isn’t April 1st so it must be true. All I can say is it better be good at what it does because the name doesn’t exactly roll off the tongue and it will need real customer loyalty for people to go to the site.
Ping would have been hugely better but no chance of getting that domain name. Microsoft will have spent millions researching the name!
I wonder whether bing is the Urdu word for white elephant? I’ll check.