Business social networking

LinkedIn invite strategy

LinkedIn invite – do you really wanna be my friend?

I haven’t got a LinkedIn invite strategy. I don’t collect contacts as such. They just happen as and when. On occasion LinkedIn  shoves me some. Sticks em in my face and says “how about this one Tref”. Sometimes I connect.

The other day I sat looking at my list of broadband exec contacts. There were a few ISPs where I didn’t have their CEO names. I figured I’d try LinkedIn. Wasn’t that easy. Before connecting it wanted to know how I knew them. I didn’t necessarily know their email address.

So I ditched that line of enquiry. Then LinkedIn wouldn’t let me go any further without me agreeing that it could look at my email address and match up contacts on their own database. I assumed. It came up with around 700 contacts for me to choose from.

I began to manually filter through these but then gave up. Sod it. It was easier to just invite all of them to connect. I did this. Now for the last few days I’ve been inundated with notifications of accepted LinkedIn Invite requests (or whatever they are called).

Some of these are with people where I have absolutely no idea how I am hooked up with them. A very brief check has however shown that they are mostly in approximately the right space so maybe there is some method in there. There have been a couple of emails asking how I chose the individuals concerned. These have had honest replies along the same lines of this blog post with a footnote that I wouldn’t in the least bit be offended if they chose to delete my request.

I look forward to seeing what comes of this expansion in contacts. With LinkedIn I no longer care whether I’ve met the person. Mostly for me it’s about whether they are in the right space. The CTO of an ISP is likely to have far more in common with me than a sales person from the pharmaceutical industry (for example) or a social media “guru” (you do get em).

A big part of this exercise is shameless self promotion. LinkedIn is the social networking platform most used for shares on Feels like an increasingly good place to do business, or at least promote your business.

Trefor Davies

By Trefor Davies

Liver of life, father of four, CTO of, writer, poet,

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.