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Broadband Internet Access. Ofcom says 1 in 5 of Households Without Will Get It Within 6 Months

Ofcom says Broadband Internet Access is coming to 1 in 5 currently without it.

An Ofcom study suggests that 2 in 10 people without broadband internet access at home intend to get it within the next six months.  They say that 70% of us already have it (68% broadband internet, 2% narrowband!). So the 20% of the remaining 30% suggests that 6% of the whole population will rush to sign up in the next 6 months.

That’s a fairly significant number of people signing up for broadband internet access.  Being a bit of a sceptic sometimes I did read the report (exec summary anyway, me being an exec and all) to see whether I could believe it.

Actually, there is one simple metric that does tend to support the number:  growth in people with PCs at home. The chart below shows the growth in fixed, mobile, internet and PC use at home.  You can see that a significant 4 percent of people have a PC but not an internet connection. That together with a continued growth trend does suggest credibility.

Note the flat mobile growth and the gradual decline in fixed line.

ofcom broadband internet access