Hot on the heels my first Tesco baked beans pricing expose (6 tins or 4 – best buys) I have more news. Further investigative journalism reveals that the buggers have now dropped the price of a fourpack to two quid whilst upping the six pack from two fifty to three sixty. wossatallaboutwtf?
Having lulled us into thinking that two fifty was the standard pricing for the sixpack they have now stuck it with a whopping forty four percent increase. So you can now either pay fifty pence for a can of beans or sixty! They must think their customers are total morons. It is also intuitive to assume that a bigger pack will be cheaper than the smaller pack. They are taking advantage of that type of thinking.
It must come as no surprise that Tesco profits are in decline if they are messing about with prices like this. It leads to loss of faith and trust in the brand.
Other Tescoiffic posts: